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| Taste it, don't waste it |
Winchester City Council is launching its first ever food waste campaign with the slogan "Taste it don't waste it".
Starting from Monday 8 September, the campaign will be taken to the streets on the sides of the Council's 16 refuse freighters, which between them cover 8,000 miles each week.
The campaign is being supported by top Winchester chef, Andy Mackenzie from Lainston House Hotel, who is offering a local resident the chance to win a night at the 4 star hotel - dinner included - and a personal cooking tutorial!
The council collects around 3,000 tonnes of food waste from people's bins each year - the equivalent of 206 double decker buses. On average, families waste around £610 worth of food each year.
Mr Mackenzie, Executive Chef at Lainston House Hotel, said: "I am really pleased to support this campaign. As a chef, you learn about food planning and buying - and they are very important skills for anyone running a kitchen.
"It doesn't take long to plan a week's menu in advance - but it saves you a lot of time and money in the long run!"
The main reasons for throwing away food can be grouped into "cooking or preparing too much" (for example cooking too much rice or pasta, which gets left in the saucepan or on the plate) or "not using food in time" - for example having to throw out fruit and vegetables because they've gone off in the fruit bowl or in the fridge, or not eating food before it goes past its use-by date.
Cllr Frank Pearson, Winchester's Environment Portfolio Holder, said it was the first time the refuse trucks have been used as advertising boards. "This is a really exciting venture for us - using our own fleet of vehicles to spread important messages. The 'taste it, don't waste it' posters are designed to be fun and eye catching - and I hope people will enjoy them!"
Enter the Winchester City Council competition
Winchester City Council, in conjunction with Andy Mackenzie and Lainston House Hotel, is offering a resident of the district the chance to win an exclusive food and shopping consultation with Andy Mackenzie and one night's Dinner, Bed & Breakfast at Lainston House Hotel.
- What is Winchester City Council's food waste campaign called?
- How many tonnes of food waste are collected by the council each year?
- Chefs learn about food _____________ and _____________
Send your entries to recycleforwinchester@winchester.gov.uk making sure that you include your full name, address and telephone number.
The deadline for entries is Wednesday 17th September 2008. You will need to be available for Andy Mackenzie to visit you on Tuesday 23rd September 2008.
Terms and Conditions
- The competition is being run by Winchester City Council in conjunction with Lainston House Hotel. No employees or representatives of either organisation may enter.
- The competition is open only to residents who live in the Winchester City Council district.
- The winner of the competition consents to take part in publicity connected with the Taste It Don't Waste It campaign.
- The Judges' decision is final.
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